Professional Certificate in Google Analytics for Business Insights

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    Overview

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    Learning outcomes

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    Course content

    1

    Introduction to Google Analytics

    2

    Understanding Data and Metrics

    3

    Setting Up Google Analytics

    4

    Navigating the Google Analytics Interface

    5

    Tracking User Behavior

    6

    Creating and Analyzing Reports

    7

    Audience Segmentation

    8

    Goal Setting and Conversion Tracking

    9

    Data Visualization Techniques

    10

    Advanced Analytics Strategies

    11

    Introduction to Google Analytics

    12

    Setting up Google Analytics

    13

    Understanding Google Analytics Reports

    14

    Analyzing Audience Data

    15

    Analyzing Acquisition Data

    16

    Analyzing Behavior Data

    17

    Measuring Conversions

    18

    Creating Custom Reports

    19

    Setting Goals and KPIs

    20

    Implementing Advanced Analytics Techniques

    Duration

    The programme is available in two duration modes:
    Fast track - 1 month
    Standard mode - 2 months

    Course fee

    The fee for the programme is as follows:
    Fast track - 1 month: GBP £140
    Standard mode - 2 months: GBP £90

    Career Path

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    Key facts

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    Why this course

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    Frequently asked questions

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    Enhance your analytical skills with the Professional Certificate in Google Analytics, focusing on data interpretation for actionable business insights.

    Showcase your achievement with a professional certificate upon successful course completion.