Undergraduate Certificate in Content Marketing

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Overview

Learning outcomes

Course content

Introduction to Content Marketing

Understanding Audience and Content Strategy

Content Creation and Curation

Search Engine Optimization (SEO) for Content

Social Media Marketing and Content Promotion

Email Marketing and Automation

Analytics and Performance Measurement

Content Marketing Campaign Planning

Legal and Ethical Considerations in Content Marketing

Emerging Trends in Content Marketing

Duration

The programme is available in two duration modes:
Fast track - 1 month
Standard mode - 2 months

Course fee

The fee for the programme is as follows:
Fast track - 1 month: GBP £140
Standard mode - 2 months: GBP £90