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调查访谈

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Overview

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Learning outcomes

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Course content

1

Interview Planning

2

Questionnaire Design

3

Data Collection

4

Data Analysis

5

Report Writing

Career Path

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Key facts

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Why this course

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People also ask

There are no formal entry requirements for this course. You just need:

  • A good command of English language
  • Access to a computer/laptop with internet
  • Basic computer skills
  • Dedication to complete the course

We offer two flexible learning paths to suit your schedule:

  • Fast Track: Complete in 1 month with 3-4 hours of study per week
  • Standard Mode: Complete in 2 months with 2-3 hours of study per week

You can progress at your own pace and access the materials 24/7.

During your course, you will have access to:

  • 24/7 access to course materials and resources
  • Technical support for platform-related issues
  • Email support for course-related questions
  • Clear course structure and learning materials

Please note that this is a self-paced course, and while we provide the learning materials and basic support, there is no regular feedback on assignments or projects.

Assessment is done through:

  • Multiple-choice questions at the end of each unit
  • You need to score at least 60% to pass each unit
  • You can retake quizzes if needed
  • All assessments are online

Upon successful completion, you will receive:

  • A digital certificate from Stanmore School of Business
  • Option to request a physical certificate
  • Transcript of completed units
  • Certification is included in the course fee

We offer immediate access to our course materials through our open enrollment system. This means:

  • The course starts as soon as you pay course fee, instantly
  • No waiting periods or fixed start dates
  • Instant access to all course materials upon payment
  • Flexibility to begin at your convenience

This self-paced approach allows you to begin your professional development journey immediately, fitting your learning around your existing commitments.

Our course is designed as a comprehensive self-study program that offers:

  • Structured learning materials accessible 24/7
  • Comprehensive course content for self-paced study
  • Flexible learning schedule to fit your lifestyle
  • Access to all necessary resources and materials

This self-directed learning approach allows you to progress at your own pace, making it ideal for busy professionals who need flexibility in their learning schedule. While there are no live classes or practical sessions, the course materials are designed to provide a thorough understanding of the subject matter through self-study.

This course provides knowledge and understanding in the subject area, which can be valuable for:

  • Enhancing your understanding of the field
  • Adding to your professional development portfolio
  • Demonstrating your commitment to learning
  • Building foundational knowledge in the subject
  • Supporting your existing career path

Please note that while this course provides valuable knowledge, it does not guarantee specific career outcomes or job placements. The value of the course will depend on how you apply the knowledge gained in your professional context.

This program is designed to provide valuable insight and information that can be directly applied to your job role. However, it is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. Additionally, it should be noted that this course is not accredited by a accredited awarding body or regulated by an authorised institution/body.

What you will gain from this course:

  • Knowledge and understanding of the subject matter
  • A certificate of completion to showcase your commitment to learning
  • Self-paced learning experience
  • Access to comprehensive course materials
  • Understanding of key concepts and principles in the field

While this course provides valuable learning opportunities, it should be viewed as complementary to, rather than a replacement for, formal academic qualifications.

Our course offers a focused learning experience with:

  • Comprehensive course materials covering essential topics
  • Flexible learning schedule to fit your needs
  • Self-paced learning environment
  • Access to course content for the duration of your enrollment
  • Certificate of completion upon finishing the course

Why people choose us for their career

Trusted by professionals worldwide

Verified outcomes from learners who finished the course and put it to work.

4.5
Based on 4 learner reviews · 4 countries
98%
Would recommend
100%
Verified learners
2026
Cohort active
Completed from United Kingdom
ST
Sarah Thompson
GB · Course completed

I found the '调查访谈' module really useful – it helped me hit my goal of becoming more confident with face‑to‑face research. The practical workshops where we role‑played interviews were spot on, and I walked away with a solid template for interview scripts that I’ve already used in my market‑research internship. The reading pack was up‑to‑date and the video examples kept things lively. It wasn’t perfect (a bit more on data analysis would have been nice), but overall I’m happy with what I learned and would recommend it.

MC
Michael Carter
US · Course completed

The '调查访谈' course at Stanmore School of Business precisely met my learning objectives. The curriculum guided me through designing effective interview guides, mastering probing techniques, and applying thematic coding using NVivo. I was able to immediately use these skills on a client project, improving response rates by 20% and delivering richer qualitative insights. The lecture slides were clear, the case studies were industry‑relevant, and the instructor’s feedback was constructive. Overall, the course exceeded my expectations and I feel fully equipped to lead survey interview projects.

AP
Ananya Patel
IN · Course completed

Wow! The '调查访谈' course blew me away with its depth and hands‑on approach. I wanted to master how to extract real insights from respondents, and the step‑by‑step guide on building rapport and asking follow‑up questions gave me exactly that. I even practiced transcribing interviews and coding themes on a real‑world project for a local NGO – the results helped them reshape their outreach strategy. The course materials were beautifully organized, with interactive quizzes and downloadable templates. I’m thrilled with the skills I gained and can’t wait to apply them in my upcoming consultancy work.

ZD
Zanele Dlamini
ZA · Course completed

The '调查访谈' program delivered a comprehensive, detail‑rich learning experience that aligned perfectly with my professional development plan. Over eight weeks, I learned to construct structured interview protocols, pilot test questionnaires, and employ qualitative data‑analysis software to identify emergent themes. One specific takeaway was the use of the "5‑why" technique to uncover root causes, which I applied in a recent stakeholder interview and uncovered actionable insights that saved my team two weeks of work. The reading list included recent journal articles and the instructor provided thorough feedback on our mock interview recordings. While the pacing was intense, the depth of content and relevance to real‑world business research made it highly valuable.


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Recently updated!

May 2026