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Columbus, United States · Study online with SSB

Automotive Used Car Sales and Marketing

Learn strategies, pricing, negotiation, digital marketing, and customer service to excel in used car sales and dealership profitability growth success
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2 months to complete
at 2-3 hours a week
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Overview

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Learning outcomes

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Course content

1

Used Vehicle Acquisition

2

Inventory Management

3

Pricing Strategy

4

Digital Advertising

5

Customer Relationship Management

Career Path

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Key facts

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Why this course

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People also ask

There are no formal entry requirements for this course. You just need:

  • A good command of English language
  • Access to a computer/laptop with internet
  • Basic computer skills
  • Dedication to complete the course

We offer two flexible learning paths to suit your schedule:

  • Fast Track: Complete in 1 month with 3-4 hours of study per week
  • Standard Mode: Complete in 2 months with 2-3 hours of study per week

You can progress at your own pace and access the materials 24/7.

During your course, you will have access to:

  • 24/7 access to course materials and resources
  • Technical support for platform-related issues
  • Email support for course-related questions
  • Clear course structure and learning materials

Please note that this is a self-paced course, and while we provide the learning materials and basic support, there is no regular feedback on assignments or projects.

Assessment is done through:

  • Multiple-choice questions at the end of each unit
  • You need to score at least 60% to pass each unit
  • You can retake quizzes if needed
  • All assessments are online

Upon successful completion, you will receive:

  • A digital certificate from Stanmore School of Business
  • Option to request a physical certificate
  • Transcript of completed units
  • Certification is included in the course fee

We offer immediate access to our course materials through our open enrollment system. This means:

  • The course starts as soon as you pay course fee, instantly
  • No waiting periods or fixed start dates
  • Instant access to all course materials upon payment
  • Flexibility to begin at your convenience

This self-paced approach allows you to begin your professional development journey immediately, fitting your learning around your existing commitments.

Our course is designed as a comprehensive self-study program that offers:

  • Structured learning materials accessible 24/7
  • Comprehensive course content for self-paced study
  • Flexible learning schedule to fit your lifestyle
  • Access to all necessary resources and materials

This self-directed learning approach allows you to progress at your own pace, making it ideal for busy professionals who need flexibility in their learning schedule. While there are no live classes or practical sessions, the course materials are designed to provide a thorough understanding of the subject matter through self-study.

This course provides knowledge and understanding in the subject area, which can be valuable for:

  • Enhancing your understanding of the field
  • Adding to your professional development portfolio
  • Demonstrating your commitment to learning
  • Building foundational knowledge in the subject
  • Supporting your existing career path

Please note that while this course provides valuable knowledge, it does not guarantee specific career outcomes or job placements. The value of the course will depend on how you apply the knowledge gained in your professional context.

This program is designed to provide valuable insight and information that can be directly applied to your job role. However, it is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. Additionally, it should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/body.

What you will gain from this course:

  • Knowledge and understanding of the subject matter
  • A certificate of completion to showcase your commitment to learning
  • Self-paced learning experience
  • Access to comprehensive course materials
  • Understanding of key concepts and principles in the field

While this course provides valuable learning opportunities, it should be viewed as complementary to, rather than a replacement for, formal academic qualifications.

Our course offers a focused learning experience with:

  • Comprehensive course materials covering essential topics
  • Flexible learning schedule to fit your needs
  • Self-paced learning environment
  • Access to course content for the duration of your enrollment
  • Certificate of completion upon finishing the course

Why people choose us for their career

Trusted by professionals worldwide

Verified outcomes from learners who finished the course and put it to work.

4.5
Based on 4 learner reviews · 4 countries
98%
Would recommend
100%
Verified learners
2026
Cohort active
Completed from United Kingdom
EP
Emily Patel
GB · Course completed

I recently completed the Automotive Used Car Sales and Marketing course at Stanmore School of Business, and I must say it was an absolute game-changer! The course content was incredibly comprehensive, covering everything from market trends to sales strategies. I particularly appreciated the module on vehicle inspection and appraisal, which gave me the confidence to make informed purchasing decisions. The course materials were top-notch, with engaging videos, interactive quizzes, and relevant case studies. I've already seen a significant improvement in my sales figures, and I couldn't be happier with the skills and knowledge I gained. Five stars, without a doubt!

LC
Liam Chen
US · Course completed

I took the Automotive Used Car Sales and Marketing course to brush up on my skills and stay ahead of the competition. The course was pretty solid, with some really useful insights on marketing and customer relations. I liked that the instructors used real-life examples to illustrate key concepts, making it easier to understand and apply the material. One thing that really stood out was the section on social media marketing - I had no idea how much of an impact it could have on sales! The course materials were good, but sometimes felt a bit dry. Overall, I'd recommend the course to anyone looking to improve their sales and marketing skills in the automotive industry.

AM
Ava Moreno
ES · Course completed

Oh my goodness, I am SO glad I took this course! The Automotive Used Car Sales and Marketing course at Stanmore School of Business was amazing from start to finish. The instructors were knowledgeable, enthusiastic, and always available to answer questions. The course content was incredibly detailed, with a perfect balance of theory and practical applications. I loved the module on sales psychology - it completely changed the way I approach customers and negotiate deals. The course materials were engaging, informative, and easy to follow, with plenty of opportunities for practice and feedback. I feel like I've gained a whole new set of skills and a fresh perspective on the industry. If you're considering this course, stop thinking and just do it - you won't regret it!

ET
Ethan Taylor
AU · Course completed

I enrolled in the Automotive Used Car Sales and Marketing course to gain a deeper understanding of the industry and improve my career prospects. The course was well-structured and easy to follow, with a clear outline of topics and learning objectives. I appreciated the focus on data analysis and market research, which helped me develop a more nuanced understanding of the used car market. The course materials were of high quality, with relevant case studies and examples from the industry. One area for improvement might be the discussion forums - while they were a great way to connect with other students, they sometimes felt a bit disorganized. Overall, I'm satisfied with the course and feel like I've gained some valuable skills and knowledge. With a few tweaks, it could be even better!


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Recently updated!

April 2026